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Why Science Needs to Step Up Its PR Game

dc.contributor.advisorAlda, Alan, 1936-, 1936-en_US
dc.contributor.advisorBass, Elizabeth R. (Elizabeth Ruth), 1951-en_US
dc.contributor.advisorChedd, Grahamen_US
dc.contributor.advisorConstantinou, Constantiaen_US
dc.contributor.advisorO'Connell, Christineen_US
dc.contributor.advisorSchneider, Howarden_US
dc.contributor.authorBass, Elizabeth Ruth 1951-en_US
dc.contributor.otherResource Management, Stony Brook University Librariesen_US
dc.date.accessioned2014-09-18T05:52:17Z
dc.date.available2014-09-18T05:52:17Z
dc.date.issued2010-08-02en_US
dc.identifierscineedsbetterprwired.pdfen_US
dc.identifier.urihttp://hdl.handle.net/11401/8085
dc.description.tableofcontentsWhy Science Needs to Step Up Its PR Game -- Sci Needs Better PR-Wired.pdfen_US
dc.formatCourse Building Materialsen_US
dc.format.mediumElectronic Resourceen_US
dc.languageEnglishen_US
dc.publisherStony Brook University. School of Journalism. Alan Alda Center for Communicating Science.en_US
dc.rightsAttribution-NonCommercial-ShareAlike (CC BY-NC-SA)en_US
dc.sourceCond� Nasten_US
dc.subjectMaking Your Science Matteren_US
dc.subjectTalking to the Publicen_US
dc.subjectReach Key Audiencesen_US
dc.subjectStyleen_US
dc.subjectMarketingen_US
dc.subjectScientistsen_US
dc.subjectunderstanden_US
dc.subjectMelissa Marshallen_US
dc.subjectNational Academy of Sciencesen_US
dc.subjectperceiveen_US
dc.subjectinformationen_US
dc.subjectbeliefsen_US
dc.subjectattentionen_US
dc.subjectSackler Colloquiumen_US
dc.subjectMarc J. Kuchneren_US
dc.subjectRandy Olsonen_US
dc.subject.lcshResearching and teaching communication.en_US
dc.titleWhy Science Needs to Step Up Its PR Gameen_US
dc.typeArticleen_US
dc.identifier.slug85
dc.description.contributorThe work(s) contained within this record have been analyzed and cataloged by members of the University Libraries' Resource Management Division.en_US
dc.description.appearsincollectionAlan Alda Center for Communicating Scienceen_US
dc.publisher.locationStony Brook, NYen_US
dc.terms.audienceCollege/Universty


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